About She Se Puede

Where It All Started

The seeds for She Se Puede were planted during the 2018 midterm elections when Eva Longoria, America Ferrera, and several more Latina activists were helping to rally the Latino vote. As they hopped from city to city advocating for candidates and their platforms, one fundamental question kept popping up in their minds: If Latinas are such a key piece of the electorate, why aren’t we doing more to advocate for ourselves?

Over the next two years, they formed a groundbreaking coalition of 10 prominent Latina activists from a variety of backgrounds. Their mission? To build a community that inspires, affirms, and informs Latinas, whether it’s about current events, raising bilingual kids, or how to ask for a raise. Their purpose? To help Latinas leverage their power, not just in their own lives and families, but also within their communities — and in the voting booth.
She Se Puede is the hub for modern Latinas who want to connect with other mujeres, celebrate their experiences and dreams, and make the most of their own.



Our Founders

Get to know the fierce Latinas who nurtured the seeds of She Se Puede.

Alex Kondracke Writer, Director, Activist, Filmmaker and Co-Founder of The Latinx House.
America Ferrera Actress, Producer, Director, Activist and Founder of I Will Harness.
Carmen Pérez-Jordan

President and Chief Executive Officer of Gathering for Justice, National Co-Chair of the Women’s March on Washington, Co-Founder of Justice League NYC and Founder of Justice League CA.

Christy Haubegger

Executive Vice President and Chief Enterprise Inclusion Officer of Warner Media, film producer and Founder of Latina Magazine.

Elsa Marie Collins

Political Campaign Strategist and Co-Founder of The Ideateur and This is About Humanity.

Eva Longoria Bastón

Actress, Producer, Director, Activist, Businesswoman and Founder of the Eva Longoria Foundation.

Jess Morales Rocketto

Political Director of National Domestic Workers Alliance, Executive Director of Care in Action and Chair of Families Belong Together.

Mónica Ramírez

Founder and President of Justice for Migrant Women and Co-Founder of Alianza Nacional de Campesinos and The Latinx House. Activist, Author, Civil Rights Attorney, Social Entrepreneur and Speaker.

Olga Segura

Producer, Activist, Founder of Somos Decididas and Co-Founder of The Latinx House.

Stephanie Valencia

Co-founder and President of Equis Lab. Co-founder of The Latino Talent Initiative, The Latina Collective, and Latinos44. Co-author of West Wingers: Stories from the Dream Chasers, Change Makers, and Hope Creators Inside the Obama White House and co-host of the podcast Finding 46.